As a medium of communication, blogging has taken the world by storm. The question on the lips of most media savvy communities is whether our traditional media will survive the onslaught. Will blogs eventually kill conventional websites and newspapers? As a social Media Marketing tool, blogging provides endless opportunities at the least cost.

Suffice to say blogs are cool; they are a techie thing. You have to be in it. They are vogue. Blogs are, quite simply, the next wave. So if...